|Written by Michael LeBlanc|
From Eric's unpublished "Sketches for Article on Design"
Business: People buy wine to drink, not to look at the bottle.
Designer: Yes, but don’t you believe that this beautiful bottle would sell more wine over the counter than your ordinary bottle?
Business: I don’t think so. It hasn’t been done in the states yet. And anyway what in hell’s beautiful about it?
Designer: Yes, I see what you mean. Well, it was just an idea.